The ad approval process: how not to lose a week to revisions
A layout can be ready in a day, yet getting it approved can take two weeks. Usually not because anyone is slow, but because feedback arrives from five directions at once.
Articles
Practical notes on layout, print, branding and video — from everyday work with companies and ad agencies.
Print-ready file checklist: 7 things to check before your artwork goes to the printer
Most print mistakes aren't design mistakes — they're file mistakes. And they're far cheaper to catch on screen than on 5,000 brochures.
How to write a design brief that saves half the revisions
Most revisions don't come from poor execution — they come from what wasn't said at the start. A brief doesn't have to be long; it just has to answer a few questions.